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Pssst! Wanna Buy a House?

I suggested at a seminar that would-be home sellers who work in big companies or institutions use their employers’ intranet and cafeteria bulletin boards, if allowed, to promote their house sale.

One attendee “improved” on my suggestion. When she called to say that she’d sold her house, she shared her way to prospect for potential purchasers.  Forget ads or real estate listings; this eager seller would walk around at lunch time and break times at her job site, and eavesdrop on conversations. “If I heard any mention at all about buying a house, I’d say, ‘Excuse me for interrupting, but I have a lovely home for sale.’ And it worked!”

As any politician or royal would tell you, nothing is private anymore.  So next time you’re eating lunch at work, keep this little tale in mind, as your cafeteria chatter may be analyzed for marketing purposes!

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