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A client had called me for the fourth time in as many months to complain about the lack of buyer activity at her home for sale.

 

I discussed her agent’s marketing plans, her asking price, the neighborhood condition and competition, plus every other tip I could share to help her home sell. “I know, I know, I know,” she said. “But most of those things aren’t happening for my house.”

That led me to ask how she chose her agent, and when the listing would expire, suggesting it might be time for a change. 

 

“Oh, I can’t fire her. She’s my sister-in-law.”

 

Ouch.  



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